Hyundai's low-cost small car
Friday, June 25, 2010
Hyundai's upcoming low-cost small car is the big competitor of Maruti's Alto, the country's biggest-selling model. The car will be priced higher than Nano but lower than Alto. It is expected to hit the roads around 2012, with a petrol engine of over 800cc, bigger than Nano's 624cc.
At around Rs 2 lakh, the car will be priced lower than Santro's current entry price of Rs 2.73 lakh (ex-showroom Delhi, non AC), giving Hyundai an entry into one of the big volume segments. The Alto has a starting price of Rs 2.28 lakh. Companies like Hyundai and GM are eyeing the Alto segment and are working at products that can dent into its market share.
At around Rs 2 lakh, the car will be priced lower than Santro's current entry price of Rs 2.73 lakh (ex-showroom Delhi, non AC), giving Hyundai an entry into one of the big volume segments. The Alto has a starting price of Rs 2.28 lakh. Companies like Hyundai and GM are eyeing the Alto segment and are working at products that can dent into its market share.
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